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Tools
& Tips
Data
• Electronic Feedback
Reports
• Online analysis
• Map
Marketing
• Email Templates
• Birthday Emails
• eFlyerBlast
• SendDoc
Articles
• Experiencing Customer
Experience
• First Impression Tips for
Restaurant Owners
• If You Ask The Question .
.
Listen To The
Answer!
• Running Your Business:
Turning a Transaction
into
a Relationship |
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infiniq’s™ Email
Templates
Whether it is a corporate invitation to
book their holiday function early or special coupons for an upcoming
event
or promotion, infiniq’s™ eMailBlast
Tool enables you to communicate easily with your patrons, which
may lead to increased traffic into your business.
Choose from
a number of holiday
e-cards or corporate/general
invitation templates, or create your own. The results will
help you grow!
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infiniq’s™ Birthday
Emails
infiniq’s™ lets you send permission-based
emails of Birthday cards with coupons to your patrons,
close to
their birthday month. You can invite them to a discounted
room rate (or free) meal for themselves. Of course, your patrons
will want to spend their birthday with their friends and family,
making it a win-win situation for you and your clients. Choose
from a number of birthday
card templates, or create your own.
Grow your database…grow your business,
with infiniq's™ Smart Products.
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infiniq’s™
SendDoc Tool
Send messages immediately to your
customers after they leave your establishment to entice them to
return. Whether it is a thank you letter with
promotional coupon or an apology letter with
a larger incentive, the Smart Products allows you to leave a
lasting impression - designed to generate more sales in a quicker
time frame.
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infiniq’s™
eFlyerBlast™ Tool
infiniq’s™
Smart Products can help you send coupons, promotions, newsletters
and special information to your customers, through its eFlyerBlast™
Tool.
Invite your clients
back to your establishment through regular
communications periodically throughout the year, or right before
a special promotion. Personalize your message
and attach a coupon and Website links. Track
the effectiveness
of each campaign (directly to each of your customers) with infiniq’s™
marketing management reports.
Your patrons will respond favourably
to your email message, which may lead to increased traffic into
your business at a sooner frequency.
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infiniq’s™
Electronic Feedback Tool
Discover how many first-time and
repeat customers your establishment serves just by asking! The
Smart Products allows you to collect instant electronic feedback
from your customers when they receive their bill or after their
transaction.
Aligning your business
to welcome first-time guest can be easier with the Smart Products ’s
feedback about your service, value, food, ambience, room, etc.
This knowledge can help you ensure more repeat customers that
fit your target demographic. It can also provide ample back-up
data to justify change, such as an increase in prices, variations
on your menu offerings, hotel room renovations..
Track results with infiniq’s™ robust
reporting engine, and compare your customer comments against monthly
or yearly data. Access the results online or thru email at any
time.
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infiniq’s™
Online Analysis Tool
Finding out if your customers will recommend you to their friends
can get a lot easier with the Smart Products. More important to
find are patrons that will not recommend your business. With the
Smart Products you can address your customers’ issues immediately
and follow up with those individuals after they leave, giving you
two avenues to make restitution and save your clients!
infiniq’s™
Smart Products allows you to ask a number of questions to
your patrons. If the response is poor, the questions
can branch to a screen that apologizes for their unfortunate experience
and that a manager will contact them to make things right. After
they leave your premises, the Smart Products can automatically
send them an email with a coupon or incentive offer to return. |
Analyse
the data with the Online Analysis Tool, where your can seamlessly
slice the reports according
to groups or individuals. Track results with infiniq’s™ robust
reporting engine, and compare your customer comments against
monthly or yearly data. Access the results from your restaurant
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infiniq’s™
Map Tool
Take advantage of your selected target customers by finding out who
they are. Whether they come from neighbouring residential areas or
business sectors such as downtown offices or airport hotels, the
Smart Products can locate your target market so that you can align
your business more readily to them.
Simply ask your customers to fill
in their postal/zip code
on the Smart Products' survey and you
can view a
graphic representation of where your customers are located.
For multi-location
restaurants, infiniq’s™ Map
Tool joins all your restaurant data onto one map, allowing you
to view where your customers reside, and see where there is room
for expansion.
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ARTICLES
Running
Your Business: Turning a Transaction into a Relationship - Creating
the Memorable Experience
We are in the Experience Business. Our success is shaped by the
Relationships we establish, the Expectations we meet, the Senses
we touch, and the Behaviors and Emotions we manage. The Hospitality
Industry and much of Retail have been slow to recognize the obvious,
although we have spent an enormous amount of time and money to
craft behaviors which reflect positively on our products and services. […more]
If
You Ask The Question . . . Listen To The Answer!
The problem with frequenting this type
of establishment is that you then have a yardstick to measure
all others against. All too often more ‘up-market’ establishments suffer in the
comparison. An interesting moment comes when the maitre’d
in one of these up-market places glides up to your table and asks, ‘Did
you enjoy your meal this evening, Sir?’ I usually tell the
truth. The reaction can be bizarre, to say the least. […more]
First
Impression Tips for Restaurant Owners
A reporter from a Food Service/Hospitality Journal asked me about
the importance of first impressions for restaurant owners. Although
she posed questions I'd written about before, I never thought about
the idea specifically in terms of restaurants. So, this article
sums up our discussion with 5 first impression tips for anyone
whose job is to wow their guests not just with great food, but
with unforgettable hospitality. […more]
Experiencing
Customer Experience
The transformation from corporate-focused to customer-centric is
not an easy one. Even the most client-minded individuals have trouble
effecting cultural change in a large organisation - or a even a
small one. But it is possible, with perseverance and a little imagination. […more]
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