Tools & Tips

Data
• Electronic Feedback

Reports
• Online analysis
• Map

Marketing
• Email Templates
• Birthday Emails
• eFlyerBlast
• SendDoc

Articles
• Experiencing Customer
   Experience

• First Impression Tips for
   Restaurant Owners

• If You Ask The Question . .
   Listen To The Answer!

• Running Your Business:
  Turning a Transaction into
  a Relationship

infiniq’s™ Email Templates

Whether it is a corporate invitation to book their holiday function early or special coupons for an upcoming event
or promotion, infiniq’s™ eMailBlast Tool enables you to communicate easily with your patrons, which may lead to increased traffic into your business.

Choose from a number of holiday e-cards or corporate/general invitation templates, or create your own. The results will help you grow!
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infiniq’s™ Birthday Emails

infiniq’s™ lets you send permission-based emails of Birthday cards with coupons to your patrons, close to
their birthday month. You can invite them to a discounted room rate (or free) meal for themselves. Of course, your patrons will want to spend their birthday with their friends and family, making it a win-win situation for you and your clients. Choose from a number of birthday card templates, or create your own.

Grow your database…grow your business, with infiniq's™ Smart Products.
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infiniq’s™ SendDoc Tool

Send messages immediately to your customers after they leave your establishment to entice them to return. Whether it is a thank you letter with promotional coupon or an apology letter with a larger incentive, the Smart Products allows you to leave a lasting impression - designed to generate more sales in a quicker time frame.
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infiniq’s™ eFlyerBlast™ Tool

infiniq’s™ Smart Products can help you send coupons, promotions, newsletters and special information to your customers, through its eFlyerBlast™ Tool.

Invite your clients back to your establishment through regular communications periodically throughout the year, or right before a special promotion. Personalize your message and attach a coupon and Website links. Track
the effectiveness of each campaign (directly to each of your customers) with infiniq’s™ marketing management reports.

Your patrons will respond favourably to your email message, which may lead to increased traffic into your business at a sooner frequency.
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infiniq’s™ Electronic Feedback Tool

Discover how many first-time and repeat customers your establishment serves just by asking! The Smart Products allows you to collect instant electronic feedback from your customers when they receive their bill or after their transaction.

Aligning your business to welcome first-time guest can be easier with the Smart Products ’s feedback about your service, value, food, ambience, room, etc. This knowledge can help you ensure more repeat customers that fit your target demographic. It can also provide ample back-up data to justify change, such as an increase in prices, variations on your menu offerings, hotel room renovations..

Track results with infiniq’s™ robust reporting engine, and compare your customer comments against monthly or yearly data. Access the results online or thru email at any time.
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infiniq’s™ Online Analysis Tool

Finding out if your customers will recommend you to their friends can get a lot easier with the Smart Products. More important to find are patrons that will not recommend your business. With the Smart Products you can address your customers’ issues immediately and follow up with those individuals after they leave, giving you two avenues to make restitution and save your clients!

infiniq’s™ Smart Products allows you to ask a number of questions to your patrons. If the response is poor, the questions can branch to a screen that apologizes for their unfortunate experience and that a manager will contact them to make things right. After they leave your premises, the Smart Products can automatically send them an email with a coupon or incentive offer to return.

Analyse the data with the Online Analysis Tool, where your can seamlessly slice the reports according to groups or individuals. Track results with infiniq’s™ robust reporting engine, and compare your customer comments against monthly or yearly data. Access the results from your restaurant or across multiple locations from your computer at any time. Back to top

infiniq’s™ Map Tool

Take advantage of your selected target customers by finding out who they are. Whether they come from neighbouring residential areas or business sectors such as downtown offices or airport hotels, the Smart Products can locate your target market so that you can align your business more readily to them.

Simply ask your customers to fill in their postal/zip code
on the Smart Products' survey and you can view a graphic representation of where your customers are located.

For multi-location restaurants, infiniq’s™ Map Tool joins all your restaurant data onto one map, allowing you to view where your customers reside, and see where there is room for expansion.
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ARTICLES

Running Your Business: Turning a Transaction into a Relationship - Creating the Memorable Experience

We are in the Experience Business. Our success is shaped by the Relationships we establish, the Expectations we meet, the Senses we touch, and the Behaviors and Emotions we manage. The Hospitality Industry and much of Retail have been slow to recognize the obvious, although we have spent an enormous amount of time and money to craft behaviors which reflect positively on our products and services. […more]

If You Ask The Question . . . Listen To The Answer!

The problem with frequenting this type of establishment is that you then have a yardstick to measure all others against. All too often more ‘up-market’ establishments suffer in the comparison. An interesting moment comes when the maitre’d in one of these up-market places glides up to your table and asks, ‘Did you enjoy your meal this evening, Sir?’ I usually tell the truth. The reaction can be bizarre, to say the least. […more]

First Impression Tips for Restaurant Owners

A reporter from a Food Service/Hospitality Journal asked me about the importance of first impressions for restaurant owners. Although she posed questions I'd written about before, I never thought about the idea specifically in terms of restaurants. So, this article sums up our discussion with 5 first impression tips for anyone whose job is to wow their guests not just with great food, but with unforgettable hospitality. […more]

Experiencing Customer Experience
The transformation from corporate-focused to customer-centric is not an easy one. Even the most client-minded individuals have trouble effecting cultural change in a large organisation - or a even a small one. But it is possible, with perseverance and a little imagination. […more]

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